Work experience
Mollsteroonie LLC
Freelance Senior DesigneR | 09/14 - present
Cultivate earnest relationships with clients to make strategic and thoughtful design more accessible.
Develop brand identity and packaging design solutions for food, beverage, beauty and community-driven companies.
Clients: Hana Tonic, Bodega38, Townhall Collaborative, Renude Beverage Co., Sterling-Rice Group, Faven Creative, Kekoa Foods and Beckon Ice Cream
Denomination
Freelance | Senior DesigneR | 10/23 - 04/24
Clients: Treasury Premium Brands, Pernod Ricard, Benziger, Jacob's Creek, 19 Crimes, Castel Freres, Yalumba, Wynn's, Pepperjack
Design anniversary release, retail exclusive and direct-to-consumer editions for various brands in the luxury wine category
Craft designs within established brand guidelines and visual identities to maintain brand consistency and coherence
BoldInc.
Freelance | Senior DesigneR | 03/21 - 10/23
Clients: Pernod Ricard, Jacob’s Creek, Treasury Wine Estates, St. Hubert’s, St. Hubert’s The Stag, Aquna Murray Cod, Aperol AO Open, Beam Suntory, IDL Drinks Co., Sydney Brewery, Chapman Yachting, Sanitarium
Design identity, packaging and key assets for FMCG, beer and wine, spirits, duty-free, direct-to-consumer local and global brands
Creative direct and style full-day content shoots for Aquna Gold, Rosie Spritz and Le Petit Rose
Manage contractors to ensure alignment on project briefs and design concepts for illustration and photography components of various projects
Ideate and produce new-to-world brands for innovation pipelines for Pernod Ricard
Strategize, write and present pitch decks for new business and innovation projects
CoPartnership
Freelance | Senior DesigneR | 04/19 - 12/20
Clients: Pernod Ricard, Byron Bay Brewery, Lion, Meralan Sparkling Wine, Reeftip Drinks Co.
Develop concepts for wine, beer, and spirits new-to-world brands and rebranding projects
Create comprehensive brand world kits for handoff to advertising, marketing and PR firms
Sterling-Rice Group
DesigneR | 09/17 - 01/19
production artist | 03/16 - 09/17
Clients: PepsiCo., Frito-Lay, Hershey, Quaker, White Wave Foods, Focus Brands, Almond Board of California, Potatoes USA
Collaborate on new business pitches and campaign concept development
Serve as senior art director on B2B Campaign (Potatoes USA Retail Campaign), designing captivating print ads and working with international illustrators to create proprietary typography
Overhauled the NEXT Report, an annual 250+ page proprietary report detailing leading trends and opportunities, innovative products and cutting-edge companies in the natural products industry
Lead designer on Kimberly Clark global innovation ($1.1M) for household, adult and feminine care.
Interact
Designer | 09/14 - 03/16
Production Artist 06/14 - 09/14
Clients: Dogfish Head Brewery, Mondeléz (Enjoy Life), KeHe (Tree of Life and Made•With), Beyond Meat, Tillen Farms, Brami Beans
Created compelling brand and packaging designs for 30+ brands in the natural and organic food and beverage space
Internships
Sterling-Rice Group Production Design Intern
(01/2014 - 06/2014)
EVOL Foods
Graphic Design Intern
(01/2013 - 05/2013)
Education
2010-2013
Bachelor of Science, Strategic Advertising
Bachelor of Art, Studio Arts, specialized in print
find me
Freelancing in Sydney, Australia
Email: mollie.superstarr@gmail.com
Creator of Musings From Humans
Creator of Make It Nice Mockups
Capabilities
Adobe Illustrator
Adobe Photoshop
Adobe InDesign
Midjourney
Squarespace
Figma
Canva