Work experience

Mollsteroonie LLC

Freelance Senior DesigneR | 09/14 - present

Cultivate earnest relationships with clients to make strategic and thoughtful design more accessible.

Develop brand identity and packaging design solutions for food, beverage, beauty and community-driven companies.

Clients: Hana Tonic, Bodega38, Townhall Collaborative, Renude Beverage Co., Sterling-Rice Group, Faven Creative, Kekoa Foods and Beckon Ice Cream

Denomination

Freelance | Senior DesigneR | 10/23 - 04/24

Clients: Treasury Premium Brands, Pernod Ricard, Benziger, Jacob's Creek, 19 Crimes, Castel Freres, Yalumba, Wynn's, Pepperjack

Design anniversary release, retail exclusive and direct-to-consumer editions for various brands in the luxury wine category

Craft designs within established brand guidelines and visual identities to maintain brand consistency and coherence

BoldInc.

Freelance | Senior DesigneR | 03/21 - 10/23

Clients: Pernod Ricard, Jacob’s Creek, Treasury Wine Estates, St. Hubert’s, St. Hubert’s The Stag, Aquna Murray Cod, Aperol AO Open, Beam Suntory, IDL Drinks Co., Sydney Brewery, Chapman Yachting, Sanitarium

Design identity, packaging and key assets for FMCG, beer and wine, spirits, duty-free, direct-to-consumer local and global brands

Creative direct and style full-day content shoots for Aquna Gold, Rosie Spritz and Le Petit Rose

Manage contractors to ensure alignment on project briefs and design concepts for illustration and photography components of various projects

Ideate and produce new-to-world brands for innovation pipelines for Pernod Ricard

Strategize, write and present pitch decks for new business and innovation projects

CoPartnership

Freelance | Senior DesigneR | 04/19 - 12/20

Clients: Pernod Ricard, Byron Bay Brewery, Lion, Meralan Sparkling Wine, Reeftip Drinks Co.

Develop concepts for wine, beer, and spirits new-to-world brands and rebranding projects

Create comprehensive brand world kits for handoff to advertising, marketing and PR firms

Sterling-Rice Group

DesigneR | 09/17 - 01/19
production artist | 03/16 - 09/17

Clients: PepsiCo., Frito-Lay, Hershey, Quaker, White Wave Foods, Focus Brands, Almond Board of California, Potatoes USA

Collaborate on new business pitches and campaign concept development

Serve as senior art director on B2B Campaign (Potatoes USA Retail Campaign), designing captivating print ads and working with international illustrators to create proprietary typography

Overhauled the NEXT Report, an annual 250+ page proprietary report detailing leading trends and opportunities, innovative products and cutting-edge companies in the natural products industry

Lead designer on Kimberly Clark global innovation ($1.1M) for household, adult and feminine care.

Interact

Designer | 09/14 - 03/16
Production Artist 06/14 - 09/14

Clients: Dogfish Head Brewery, Mondeléz (Enjoy Life), KeHe (Tree of Life and Made•With), Beyond Meat, Tillen Farms, Brami Beans

Created compelling brand and packaging designs for 30+ brands in the natural and organic food and beverage space

Internships

Sterling-Rice Group Production Design Intern
(01/2014 - 06/2014)

EVOL Foods
Graphic Design Intern
(01/2013 - 05/2013)

Education

2010-2013
Bachelor of Science, Strategic Advertising
Bachelor of Art, Studio Arts, specialized in print

find me

Freelancing in Sydney, Australia
Email: mollie.superstarr@gmail.com


Creator of Musings From Humans
Creator of Make It Nice Mockups

Capabilities

Adobe Illustrator
Adobe Photoshop
Adobe InDesign
Midjourney
Squarespace
Figma
Canva